Strategy Guides

Eight ways to make money in property — explained properly

No jargon left undefined, real numbers worked through, and the risks stated as plainly as the upside. Read these before you buy anything from anyone — including us.

Buy to Let

The classic income strategy. What gross and net yield actually mean, and how to read a deal pack like a professional.

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BRRR

Buy, Refurbish, Refinance, Rent. How one pot of money buys more than one property — and what a down-valuation does to the plan.

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Flip

Buy low, refurbish, sell at market value. Where the profit actually comes from, with the full cost stack most beginners forget.

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HMO

Room-by-room letting for higher yields. What Article 4 means, why licensing matters, and what the extra income costs you.

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Lease Option

Control a property with little money down: agree a price today, complete later. Powerful, and legally not a beginner's tool.

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Assisted Sale JV

Partner on a motivated seller's property, find the retail buyer, earn the spread. Typically £5k–£15k without owning anything.

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Auction Deals

Unsold lots and post-auction sellers are often the most motivated in the market. Guide price, reserve, and the hammer explained.

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Back to Back

Buy and sell on the same day via deed of assignment — you never own the property. How it works and why the legals matter.

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The jargon, decoded
BMV — Below Market Value. A property priced under what comparable sales say it is worth.
GDV — Gross Development Value. What a property will be worth after the works are done.
Gross yield — Annual rent divided by purchase price. The headline number, before any costs.
Net yield — The same calculation after costs: management, maintenance, insurance, voids.
ERV — Estimated Rental Value. What a property should rent for, based on local comparables.
LTV — Loan to Value. The mortgage as a percentage of the property's value.
Voids — Periods when the property sits empty and earns nothing while costs continue.
SDLT — Stamp Duty Land Tax, including the surcharge on additional properties.
Comps — Comparable sales. Recently sold similar properties nearby, used to evidence value.
ROI — Return on Investment. Profit as a percentage of the cash you actually put in.
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